DESIGN

A mix of style frames, layout design, and motion exploration for motion projects. Style frames are where I work through the main layouts and overall visual direction before animation starts. Motion exploration is where I test how these ideas actually move. Some of these are early explorations, while others became the foundation for final campaigns.

WORK WITH ME!

DIRECTV + MLB

Banner and digital display design concepts created for
MLB EXTRA INNINGS® on DIRECTV

Developed and pitched visual direction for MLB Extra Innings x DIRECTV large-format campaign assets,
including player compositing and key art exploration. My direction was selected as the basis
for final production, with the internal design team carrying it through to completion.

A promotional image for Major League Baseball featuring five baseball players in uniform, with a background of bright stadium lights and a list of team logos at the bottom. The text reads 'Heroes Made Here' and 'Watch MLB Extra Innings Here.'
A promotional graphic featuring five baseball players in uniform with a stadium background. The text reads 'IT'S GAME TIME' at the top and 'WATCH MLB EXTRA INNINGS HERE' at the bottom. Logos of various Major League Baseball teams are displayed at the bottom, along with logos for MLB Extra Innings and DirecTV.

VANS + FAT TIRE

Design exploration and style frames for the Vans x Fat Tire collaboration

Developed a series of visual directions combining skate culture, analog photography,
bold typography, and tactile print-inspired textures. The frames established the visual language
for the campaign and were designed with motion in mind from the outset.

Close-up of a blue card with large, brown numbers '56' and the words 'BACKY IN' written vertically along the left side.
Black and white photo of two young women, one with dreadlocks, lying on the ground. Overlaid text in red reads 'Skateboarders Loved 'Em'.
A bicycle-adorned beer can labeled "Fat Tire Ale" with text promoting a collaboration between Fat Tire and Vans, featuring a checkerboard pattern on the can and a beige background with blue text that reads "Off the wall and onto the can."

JANSPORT

Styleframes for internal Jansport hype sizzle reel

Three girls with backpacks and a person holding a backpack with daisies against a plain background.
A collage of three photos showing teenagers at a party, a person leaning against a car at night, and a group of friends looking down at the camera

ADIDAS

Styleframes for Adidas social ad campaign

A black-and-white photo of a man with arms raised in victory, wearing shirts with 'Austin 3:16' printed on them, and a pair of colorful athletic shoes with yellow and blue laces, set against a starry background with striped yellow and black caution tape at the top and bottom.
A white athletic shoe with a red and black patterned side, positioned in the center, with text repeating the phrases 'ADIZERO' and 'ROSE 1' in a conical pattern converging towards the shoe. Small pink petals are scattered around the background.
A stylized skull with a red diamond-shaped logo on the forehead, set against a black space background with white specks, surrounded by four blue and yellow sneakers orbiting around it.

MOVEMENT LABS

Styleframes created for Movement Labs hype video

A digital, starry background with interconnected lines and glowing points, with the text 'Join us for an eight-week campaign.' centered in the middle.
Digital display with distorted purple and blue hues showing the words 'shock' and part of the phrase 'and win glory.'
Digital glitch art with pixelated text on a black background, featuring phrases like 'It's a chance to' and 'shock the world,' along with pixel art smiley face.
Digital black background with white text reading: 'It's a chance to build big, shock the world, and win glory.'
A cloud-filled sky with a logo and the word 'Movement' overlaid, suggesting a theme of change or motion.

BOSTON DYNAMICS

Styleframes created for Boston Dynamics SPOT video

Two yellow robots with black arms are on a concrete floor in a workshop; a fire extinguisher and a fire axe are mounted on a dark blue wall behind them. The robots are connected to a hub with digital overlays showing battery percentages, 75% and 50%. Overhead lights illuminate the scene.
A yellow robotic spider with a headset sitting on its front limbs in an industrial setting with blue neon lights and large machinery.
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