PORTUGAL. THE MAN: WHAT, ME WORRY? — Bruno LV

THE ASK

Create a character walk cycle as well as effects animations for Portugal. The Man’s latest music video for their song “ What, Me Worry?”. The final deliverables for this project were transparent .mov’s to be composited by the motion team at Kamp Grizzly

PORTUGAL. THE MAN: “WHAT, ME WORRY?”

Portugal. The Man is an award winning Portland, Oregon based alternative rock band. I created character sheets and 2D animated assets for this project.

CHARACTER SHEET + ROUGH ANIMATIONS

One of the key challenges in this project was building a full character turnaround from a single illustration provided by the band. I deconstructed the original artwork into simplified shapes and used that as a foundation to create accurate perspective shifts. Below are several rough animation tests, all created in Procreate on the iPad.

DIRECT CONTRIBUTIONS

Below are the assets I created for the music video, heavily inspired by Cuphead and classic 1940s animation, drawing on rubber hose techniques and exaggerated facial expressions. This was my first time animating effects, so I dedicated a full day to researching traditional animation principles to understand how to approach those elements effectively.

ADIDAS: SIZZLE REEL

THESIS: FIGHT FOR FREEDOM